Connecting Shoppers with Independent U.S. Makers and Small Businesses

Clear rules for sellers. Better information for shoppers.

Our Standards

Real American Market is an online marketplace that connects shoppers with independent sellers. We require approved sellers to provide accurate information, follow our marketplace rules, and comply with applicable laws. Our review is intended to support transparency, but it is not a certification or guarantee of any seller, product, claim, or transaction.

IMPORTANT MARKETPLACE DISCLOSURE

Except where a listing expressly identifies Real American Market as the seller, products available through the website are offered and fulfilled by independent third-party sellers. Each seller is responsible for its business information, product descriptions, country-of-origin statements, ingredients and materials, pricing, taxes, legal compliance, product safety, warranties, fulfillment, shipping, returns, refunds, and customer service. Real American Market may review seller applications, documents, listings, complaints, and other information. That review does not constitute independent testing, inspection, certification, endorsement, warranty, or guarantee unless a specific page expressly states otherwise.

What This Means for Shoppers

The Real American Market Standards

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The standards below describe what sellers are required to do. They do not create a guarantee of seller or product performance.

Seller Application Review

Prospective sellers must submit an application containing requested business, identity, product, and operational information. We may request additional documents or clarification. Approval is based on the information available to us and may be denied, limited, suspended, or withdrawn.

Accurate Product Information

Sellers must provide descriptions, photographs, pricing, dimensions, materials, ingredients, warnings, processing times, and other details that are accurate and not materially misleading. Information supplied by sellers is not independently tested or confirmed by Real American Market unless expressly stated.

Country-of-Origin Disclosures

Sellers must accurately describe where products are made, manufactured, grown, assembled, or processed and must have a reasonable basis for any “Made in USA,” “American-made,” state-of-origin, or similar claim. Real American Market does not independently trace every component or inspect every facility unless a specific verification program expressly states otherwise.

Independent Seller Responsibility

Each seller operates an independent business and is responsible for its products, representations, taxes, licenses, insurance, legal obligations, fulfillment, warranties, and customer service. Marketplace approval does not make a seller an employee, agent, partner, or representative of Real American Market.

Product Compliance and Safety

Sellers must comply with applicable laws, regulations, labeling rules, age restrictions, warnings, recall duties, and product-specific requirements. Sellers may not list prohibited, unlawful, counterfeit, recalled, or materially unsafe products.

Transparent Fulfillment Information

Sellers must disclose reasonable processing estimates, shipping charges, available delivery methods, return conditions, and material order limitations. Delivery dates are estimates unless a seller expressly provides a binding commitment.

Respectful Marketplace Conduct

Sellers and users must not engage in fraud, deception, harassment, discrimination, threats, hate-based conduct, manipulation of reviews, or misuse of customer information. Separate conduct and prohibited-products policies may provide additional details.

Cooperation with Reviews

Sellers must respond to reasonable requests for information and cooperate with reviews of complaints, safety concerns, intellectual-property notices, origin claims, chargebacks, or suspected policy violations. Failure to cooperate may result in restrictions or removal.

How We Apply Our Standards

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Application Submission

The seller submits requested information about the business, products, production process, fulfillment practices, and any other required eligibility details.

Initial Review

We review the submitted information for apparent completeness and consistency with marketplace eligibility requirements. We may request clarification or supporting documentation.

Listing Responsibility

Approved sellers create and maintain their own listings. Sellers remain responsible for the truthfulness, legality, and completeness of all listing content and product claims.

Ongoing Monitoring

We may review listings, customer reports, seller performance, returns, disputes, public notices, or other relevant information. Monitoring may be periodic, complaint-based, automated, manual, or a combination of these methods.

Corrective Action

Depending on the issue, we may request edits, additional documents, customer remediation, listing removal, account restrictions, payment holds where permitted, suspension, or termination.

Reinstatement or Appeal

Where the applicable policy allows, a seller may submit additional information or request reconsideration. Real American Market retains discretion to protect users, comply with law, and enforce marketplace policies.

Important Limits of Review

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OUR PLEDGE TO YOU

We're more than a marketplace. We're a movement to bring back trust, quality, and American pride in what we make, sell, and stand for.

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